The National Basketball League organization (NBA) announced the launch of its NFT initiative called “NBAxNFT” this week. According to the professional basketball league, the goal is to showcase "everything that intersects with basketball and Web3, including NFTs, gameplay, and the metaverse."

Following the popular collection NBA Top Shot and the upcoming Golden State Warriors 2022 Playoff responsive NFT collection, the NBA has launched a project called NBAxNFT, which currently consists of a Twitter account and Discord channel.


NBAxNFT is called the “official Web3 home for the NBA,” and the project aims to combine everything basketball-related with NFTs, gaming, metaverse, and Web3 ideas. The following statements were included in the post made on the official Twitter account of the initiative;

   "Thanks to everyone who's been following. If you're new here, we're excited to use this space to share all things NBA basketball and Web3. I look forward to connecting with our community and partners like NBA Top Shot."


Dapper Labs' NBA Top Shot NFT collection ranks ninth in volume versus all-time sales of NFT collections. So much so that NBA Top Shot has seen a total of 16,006,548 sales to date, which equates to $885.6 million since NFT's inception. Also, as of the time of writing, the recently launched Discord channel has more than 35,000 members, and according to the NBA, the 2022 Playoff NFTs will be released this weekend.

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“We showcase everything that intersects basketball and web3, including NFTs, game and metaverse,” the NBAxNFT Twitter account detailed when it first launched the Web3 initiative. However, four days ago, the NBA's Golden State Warriors announced the launch of an NFT collection responsive to the 2022 Playoffs.

At the time of writing, the NBA has not yet announced whether Dapper Labs or the Flow blockchain will be involved. Controversies originating from the NBA's Discord channel point to the upcoming NFT drop on Ethereum.